Using the data of the urban elderly collected from The Tracking Survey of the Aged Popula- tion in Urban/Rural China conducted in 2010，this paper aims to study the demands of the community home-based care services for the aged and its influencing factors，and to explore the reasons from the demand aspect why the development of the elderly care industry is trapped．The research shows that the older people have high demands of home-based care services，while few of their demands have been satisfied．The traditional culture values of being thrifty and caring more about children do suppress the elders’demands．However，it is an ambiguous statement that ageing before getting rich restricts the development of the elderly care industries，since the reality of ageing before getting rich does not have significant negative effects in some industry subdivisions．Furthermore，the health condition is a hard constraint on the medical care and rehabilitation nursing demands．At the same time，sons and daughters play different roles in the provision of the elderly care．

Using the data of the urban elderly collected from The Tracking Survey of the Aged Popula- tion in Urban/Rural China conducted in 2010，this paper aims to study the demands of the community home-based care services for the aged and its influencing factors，and to explore the reasons from the demand aspect why the development of the elderly care industry is trapped．The research shows that the older people have high demands of home-based care services，while few of their demands have been satisfied．The traditional culture values of being thrifty and caring more about children do suppress the elders’demands．However，it is an ambiguous statement that ageing before getting rich restricts the development of the elderly care industries，since the reality of ageing before getting rich does not have significant negative effects in some industry subdivisions．Furthermore，the health condition is a hard constraint on the medical care and rehabilitation nursing demands．At the same time，sons and daughters play different roles in the provision of the elderly care．